Wednesday, 20 May 2020

India’s forthcoming DIY-Marketing Platform ‘InstaaPR’ announces Knowledge Sessions to decode Opportunities in the New Era


Business Leaders collaborate to boost the Start-ups, MSMEs and Entrepreneurs community.

InstaaPR, India’s forthcoming, no-touch, DIY-cost-effective marketing platform is organising an informative webinar on “How to redefine your sales strategies for the new era”. The webinar is intended to support small and medium enterprises to cope with the pandemic struck economy and keep the business cycles going. 

COVID-19 has altered the way companies operate, employees work & interact with customers and the external world. Moreover, the sales and marketing functions have also come to a standstill. The webinar will focus on these two areas as enterprises were impelled to explore effective ways of continuing their operations.

Taking the lead on this webinar, Sanjay Kher, President & Chief Business Officer, Oceanic Consulting will augment the sales and marketing processes to boost sales in these trying times. 

Moderating the session will be Rachana Chowdhary, CEO, InstaaPR, who will help deep dive the discussions through and help demystify information for immediate business use. “InstaaPR Webinars aims to deliberate upon the very basics of business and life, ground realities. We aim to make our participants feel enlightened and empowered after every session. We have observed that information overload and complex business processes as a way of the busy corporate infrastructure, is often restricting people’s thinking skills and creativity. We aim to deliberate upon the very basics with our participants, to thrive in the new normal.”

Sanjay Kher, President & Chief Business Officer, Oceanic Consulting says, “Times are tough, and businesses are struggling with finding the new normal in sales and marketing departments. With companies losing business, it's the right time to adopt an aggressive sales and marketing strategy and rebuild confidence in business.”


“In this webinar, we will not only discuss expert strategies to boost sales but also decode, some of them immediately available opportunities for the MSMEs, Start-ups, SMEs to benefit.”

Finding alternative sales strategies is of paramount importance in these trying times. Enterprises should think lateral and reinvest their resources in curating new sales and marketing tactics. This also is a great time to engage with existing clients and be truly invested in their success.


The webinar session is scheduled for May 21st, 2020 Thursday from 12 PM to 1 PM. 


To learn more about the partnerships, alliances with InstaaPR – DIY Marketing Platform, please write to support@instaapr.live


About Oceanic Consulting Group
Oceanic Consulting Group is a boutique consulting firm offering offer sales, marketing & growth advisory to SMEs & startup’s.  It offers advisory from a Single-Attribute Improvement to a 360-Degree Analysis of firm’s Sales & Business Performance". www.oceanic-group.net


About InstaaPR
InstaaPR is a premium automated digital & social news publishing platform, where we revolutionize the way PR functions. We provide you with an effective and efficient online reach to increase your online presence. www.instaapr.live

Saturday, 16 May 2020

Huawei Announces Exciting Offers for HUAWEI WATCH GT 2e



•  Customers can avail 6 months no cost EMI on Amazon and Flipkart
•   For every purchase on Flipkart and Amazon customers will get AM61 Bluetooth Earphones worth Rs. 3,990 

Huawei Consumer Business Group India has announced exciting offers on the HUAWEI WATCH GT 2e, its brand new smartwatch for the Indian market. From 15th May to 28th May, 2020 buyers will get 6 months no cost EMI on Amazon and Flipkart.  With this, customers can easily purchase the smartwatch without having to worry about paying the price at a single go. 

Additionally, on purchase of the HUAWEI WATCH GT 2e from 15th May to 21st May, customers will get free AM61 Bluetooth Earphones worth Rs. 3,990 on Amazon and Flipkart. The Huawei AM61 Bluetooth Earphones is a wireless Bluetooth headset, perfect for a morning run or a casual evening walk with high quality music. Like the HUAWEI WATCH GT 2e, the AM61 Earphones are also designed keeping in mind fitness enthusiasts and their needs. With the purchase of HUAWEI WATCH GT 2e, customers will get these earphones without having to shell any money. 

The HUAWEI WATCH GT 2e is the latest offering by Huawei in the wearable segment in India. It comes packed with powerful features such as 100 workout modes, the SpO2 monitoring feature to monitor oxygen levels and a massive battery life of 2 weeks with a single full charge. HUAWEI WATCH GT 2e is now available for online pre-orders on Amazon and Flipkart. 

Trendy streamlined design inspired by classic styles, yet breaks away from tradition
The design of the HUAWEI WATCH GT 2e is sporty, moving from the classic design of its predecessor HUAWEI WATCH GT 2. Instead of following traditional designs where the watch face is separated from its strap, it possesses a classic round dial with an integrated strap for a streamlined, modern look – a refreshing take on the future of smartwatches. Its stainless steel body complements the concealed, crown design that blends in with the watch’s curved silhouette. The watch comes in four new colour ways of Graphite Black, Lava Red, Mint Green and Icy White, with the strap made of a soft and comfortable fluoro rubber. The dual-colour, breathable TPU material completes a flawless unibody design. All of these features not only highlight how comfortable HUAWEI WATCH GT 2e is to put on, but also underline its durability. Even during intense exercise, fitness and health monitoring is still accurate. 

Leading sports experience with 100 workout modes
Whether the users are into mainstream sports or something a little more experimental, they can enjoy the unique perks offered through various tracking modes on the HUAWEI WATCH GT 2e. The HUAWEI WATCH GT 2e supports 15 professional workout modes including eight outdoor activities (running, walking, mountain climbing, hiking, trail running, cycling, open water swimming, triathlon) and seven indoor activities (walking, running, cycling, pool swimming, free training, elliptical machine, rower). In professional workout modes, the HUAWEI WATCH GT 2e provides comprehensive monitoring that can track 190 types of data – all to help the users to get the most out of their workout. The HUAWEI WATCH GT 2e can also automatically detect 6 professional workout modes, offering a smarter sporting experience. 

First global launch of blood oxygen saturation levels (SpO2) monitoring, providing a comprehensive health experience
Based on a high-performance heart rate sensor, Huawei's self-developed Truseen™ 3.5 heart rate monitoring technology, TruRelex™ stress management technology, and Trusleep™ 2.0 technology, HUAWEI WATCH GT 2e allows users to monitor heart rate, stress level and sleep quality in real time, so they can have a full understanding of their health status. When a user's heart rate is too high or too low, the watch will send a prompt reminder. The HUAWEI WATCH GT 2e is equipped with Huawei's proprietary Kirin A1 chip to provide a two-week battery life, assisting users to perform fitness and health management actively and comprehensively. 

About Huawei Consumer BG
Huawei’s products and services are available in more than 170 countries and are used by a third of the world’s population. Fifteen R&D centers have been set up in the United States, Germany, Sweden, Russia, India and China. Huawei Consumer BG is one of Huawei’s three business units and covers smartphones, PC and tablets, wearables and cloud services, etc. Huawei’s global network is built on almost 30 years of expertise in the telecom industry and is dedicated to delivering the latest technological advances to consumers around the world. 
For more information please visit: consumer.huawei.com/in

For regular updates on Huawei Consumer BG, follow us on:
•  Twitter: twitter.com/HuaweiIndia


Electronic News Bureau

Friday, 15 May 2020

Top trends dominating the Electronics Industry



The electronics industry like any other segment has been hit hard by the ongoing COVID-19 pandemic. With major disruptions in manufacturing and supply chains, the industry players are now gearing up for unparalleled transformation measures to sustain and thrive amid economic uncertainties.

The crisis has also unfolded the emergence of new business continuity trends for the sector backed by cutting-edge technologies and innovation and in this blog piece we will decode them in detail-:


E-Commerce: The new enabler for supply chains
The manufacturing players in the industry are transforming their supply chains via integrating digital platforms and online channels. With the offline stores on the brink of a shutdown, digital optimisation of supply chains will enable manufacturers to propel efficiency and garner visibility into business processes. This will not only enable them to sustain their net profits but will also pave the way for new potential customers and drive sales. Integrating with e-commerce, manufacturers are benefitting from the allowing advantages-:


  • Improved inventory visibility and management
  • Improved logistics
  • Enhanced business efficiency and cost control

Automation
Automation is playing a key role in the elimination of tedious manual tasks, driving significant productivity and efficiency for businesses. While a considerable portion of the enterprises is still heavily relying on manually driven processes, the adoption of automation will witness a rapid rise owing to its strategic benefits of improved margins, low OPEX and enhanced scalability.

Artificial intelligence
Top-level executives in the electronics industry have realised the business importance of integrating AI in their ecosystem. Industry giants including Hitachi, Samsung and Mitsubishi are utilizing AI to perform advanced research and amplify their R&D initiatives. The firms have aggressively invested in the technology to optimise their existing product range and offer a customised experience to consumers. The technology has now enabled manufacturers to have a better understanding of the usage patterns of their customers as well as their specific needs and preferences.

Internet of Things(IoT)
Electronics manufacturers are now embracing the ecosystem of connected devices and it's a win-win proposition from the consumer standpoint as well. Wi-Fi enabled devices are now sending real-time data to manufacturers including the health of appliances, service data and much more. As digital transformation races across nations, there lies a huge opportunity for the electronics industry in the ‘’connected home’’ concept

Empowered with sensors, computing ability and internet connections, home appliances can now increasingly perform offloading tasks, facilitating the day to day activities of end consumers.



Ravish Dhiran
www.linkedin.com/in/ravishdhiran